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Brian Tracy, one of the founding fathers of modern time management and creator of the “Eat The Frog” principle joins for a very special episode!

To kick off 2021, I am THRILLED to welcome one of the true founding fathers of the field of personal productivity: Brian Tracy.

You may have heard of the “eat the frog” principle. It was made famous in a book of the same name by Brian which went on to sell 2.5 million copies in 51 languages.

Brian has recently been focusing on adapting his world-famous time management strategies for students! He wants to help them work smarter, accomplish more, and simply feel happier about life.

He shares all in today’s interview – not to be missed!

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Eat That Frog For Students by Brian Tracy with Anna Leinberger is in all good bookstores (online and physical!) now – pick up your copy from Amazon at

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Mentioned in this episode: The Checklist Manifesto (Atul Gawande), available at

Hosted by William Wadsworth, Founder & Learning Scientist at Exam Study Expert

Memory psychologist, independent researcher and exam success coach. I help ambitious students to study smarter, not harder, so they can ace their exams with less work and less stress.

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